Please Read All Of The Following Carefully!
A good mystery
shopper must be reliable, observant,
organized, objective, flexible, honest
and thorough. Their role is not to seek
out the negatives or find fault but is
to observe, report accurately on their
experience and record what occurred and
what didn’t occur during the visit. They
must follow the protocol strictly, never
leads the conversation and is observant
without being obvious.
Tips to Becoming a Good Mystery
Shopper
A Good Mystery
Shopper Must Be:
- Reliable
- Observant
- Organized
- Objective
- Flexible
- Honest
- Thorough
Mystery Shopper:
- Documents only what
they observe, and not what they thought
should have been.
- Sticks to the
guidelines and does not deviate from the
scenario in use.
- Never leads the
conversation.
- Is observant without
being obvious.
- Poses as a “real”
customer
- Makes sure their
shopper identity is not known by the
person being evaluated
- Might be asked to
purchase a product
- Might have to ask
specific questions or register a
complaint to see how they are handled
- Will observe a
typical customer’s experience
- Reports on their
experience / visit objectively and is
not continually negative or trying to
find fault (without a valid reason).
- Provides detailed,
objective feedback about their
experience

We are currently accepting applications for North America only.
Note: 'Cultural Bias' is inherent in all tests (just the fact that the test is in English is a cultural bias.) As such, it is difficult to gather knowledge
about what a person knows and what a person can ascertain from a given set of information. The test is not designed to be biased for or against anyone. Each question
is worded in a clear and precise manner to elicit a clear and distinct answer. It is imperative that you read each question carefully before answering, as some
answers may seem to be correct, but in fact, are not. The ability to follow guidelines is a key element in performing a mystery shop and this test is the initial
determining step on the road to shopping with
Intelligent Measure.
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